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| October 13, 2009
This week we're focusing on tagging, titles and descriptions. Get these in shape now to help those holiday sales come rolling in! Join us for a live chat on this topic Thursday, October 15 at 4 p.m. ET in the Virtual Labs.
 Tell Your Story
Don't let your item descriptions fall flat! Lure those shoppers with a great story. How did you come up with this design or technique? What or who inspires you to create? Does this vintage item have a hidden story behind it (fact or fiction)? Add in your personality through a sweet story and remind your shoppers of the real person behind the Etsy shop. Recommended reading: Seth Godin's How to Tell a Great Story.
 A few tips for your titles:
1. Make sure you have the most important and descriptive words at the beginning of your item title.
2. Check out how your item's title looks in gallery and list view.
3. Titles should reflect your style and brand. Try to find a balance between quirky and literal.
 Tagging Article Roundup
After your photos, tagging is, in my opinion, the next most important part of your listing. Here are our top tagging articles:
Tag-o-rama With Descriptive Keywords
Tag Finder Tool from Craftweasel.com
Guidelines & Tips: Tagging on Etsy
xo, 
| Helpful Forum Threads from Your Fellow Sellers
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Share your suggestions for weekend promotional concepts
Etsy News — What You Need to Know
Filter Search Results by Category
Site Maintenance 2009 Schedule
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