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| September 1, 2009 Happy September! This is the perfect time of year for updating your Etsy Shop — and we here at Etsy keep working at making it easier for you, and your buyers, to Etsy. (Am I the only one who uses Etsy as a verb?) Read on for updates and tips on updating your shop!
 Help Your Buyers Check Out
One of Etsy's main projects is to update Checkout in order to make it a smoother, simpler experience for shoppers. (See a recent update on this process here.) What can you do to help new shoppers get into the Etsy groove? Why not post a link to Etsy's Buying FAQs in your shop announcement, polices or item listings to heed any questions new buyers may have?
 Your Shop's SEO
Etsy's working with SEOmoz, an outside consultancy, to improve search engine optimization for your shop. Improved SEO means shoppers are more likely to find your work when they use search engines. We're getting ready to make some changes based on the guidance of SEOmoz! To learn about these upcoming changes, check out this Tech Update.
 Seller Handbook UPDATED
I like to call myself "the linkmaster" because I can always find a helpful link in almost any situation. Do you know what my not-so-secret weapon is? The Seller Handbook! And it's completely up-to-date with all of the helpful seller-focused articles from our blog, The Storque. Make sure to bookmark this guide so you can be the "linkmaster" in your Etsy circle.
 New Shipping Tool Available
We are happy to announce you now have the option to use the existing Shipping Profile page or you can use the new Shipping Profile page, which includes the option to ship to a geographic region as well as to an individual country.
To start using this new shipping regions tool, you can find a link on both the create a shipping profile page and the edit a shipping profile page under Your Etsy. Remember: If you change your shipping profiles, you need to apply the revised profiles to your listings by going to Your Etsy > Batch Shipping.
Best, Daniellexo | LATEST ETSY NEWS
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