May 15, 2009
There are so many ways to share your creative story; descriptions, profiles, blogs and even photos. Get creative with it! Remember the more details about your craft and your inspiration that you share, the more people will be interested in your work.
Show Your Story
Give your fans, friends and shoppers a look into your creative process by sharing photos of your studio! Etsy recently started a Flickr group, Etsy Open Studios, to promote seller's studio picks. How do you add your studio pics? First, join the Etsy Open Studios Flickr group and then upload your photos to Flickr. Then head on over to Organize, where you'll see the option to add photos to your groups. Can't wait to see your work space!
Stay Engaged in June
Are you up-to-date with Etsy's Merchandising themes? MaryMary and Lou put up a helpful post last week to keep you up to date with our summer themes. Here are my some themes to keep an eye on:
* Father's Day on June 21st and gifts for new graduates.
* Highlights on June weddings, Americana, folk art, nautical motifs, the art of collecting, garden parties, picnics, housewarming and more!
* Look for a few fun highlights in experimental jewelry design.
* Pearls come into play as June's birthstone.
* June's emphasized Category promotions will center around Vintage, Geekery, Supplies, and Needlecraft.
* Join in on a site-wide promotion for the July 4th holiday weekend. More details coming soon on Etsy's blog, but start thinking about your promotion now!
Check out the entire article here. And join Mary and Lou Friday, May 15th at 2pm EDT for a live Etsy Talks: Merchandising chat in the Virtual Labs.
Attention Aritsts
The Showcase is a place for Etsy sellers to promote their goods in a cooperative program. 13.5 Questions about Showcase answered here!
In other Showcase news, we're now selling a new set of Subcategory Showcases in the Art Category. Art Subcategory Showcase spots are on sale now and available for purchase on the Showcase Gateway. These spots are $7 per 24-hour cycle and include: Aceo, Collage, Drawing, Fiber art, Illustration, Mixed media, Painting, Photography, Print, Printmaking, Reproduction and Sculpture.
Gift for Dad? Sell to Mom!
Are you ready for the next shopping holiday, Father's Day? Here's an Etsy blog post by indiebizchicks to help, Using Father's Day to Increase Sales.
Here's my favorite tip: "Creating items that appear masculine is only half the battle. The majority of people actually buying Father's Day gifts are mothers. In order to make the most of your Father's Day promotions, you need to be sure you are reaching the mom market. Placing some advertising in mom-frequented spots will put you in front of your target market. Some places to start are grocery stores, libraries, and shops specializing in maternity, baby, or children's clothing."
Read them all here!
How do you tell your story? Send me an email and let me know!
Happy weekend,
Daniellexo
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